Original marks and wordmarks designed with fabrication in mind from the first sketch.
Custom Design & Graphics
Custom design & graphics
Design that only works on a screen is not finished. We draw for the material it is going to be made from — because we are the ones who then have to make it.
What it is
A surprising number of the businesses that come to us have a logo that cannot be fabricated. It was drawn at postage-stamp size, or it only exists as a low-resolution image lifted off a website, or it has a hairline detail that disappears entirely at six feet. Making it into a sign means redrawing it properly first.
We do that redraw as a matter of course. Artwork gets rebuilt as clean vector so it scales to a building façade without softening, colours get specified against real vinyl and paint rather than screen values, and details that will not survive at size get thickened or simplified — carefully, so it still reads as your mark.
For businesses starting from nothing, we develop the identity itself: mark, wordmark, colours and typography, designed with an eye on the sign it will eventually become. Working with a shop that fabricates means the design never gets handed off to someone who has to explain why it cannot be built.
Materials & construction
How we build it
Existing artwork rebuilt as clean vector so it scales to any size without going soft.
Colours matched to actual vinyl, paint and print output rather than to a screen.
Cut paths, layer separations and production files that go straight to the plotter or router.
Where this mark has to work — building, van, window, print — decides how it should be drawn.
Concepts developed, then reviewed at the size they will actually be seen.
You see it on your building or vehicle before anything is cut.
You get production-ready vector artwork you own and can take anywhere.
Recent projects
Custom Design & Graphics we have built
Real jobs, photographed where they were installed.
Still Bills Pub at the Greenfield GrillCustom Design & Graphics
Main Street Bar and GrilleCustom Design & Graphics
Spruce Hill JavaCustom Design & Graphics
Peilas LogoCustom Design & Graphics
fcmpaCustom Design & Graphics
Richardsons Front sign R1Custom Design & Graphics
New 2 You ConsignmentCustom Design & Graphics
Greenfield MassageCustom Design & Graphics
Stitch LoungeCustom Design & Graphics
Connecticut Valley LandscapingCustom Design & Graphics
Doyles Car WashCustom Design & Graphics
Course FarmCustom Design & Graphics
No projects in this category yet.
Google reviews
Reviews from this kind of job
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Common questions
Design & Graphics FAQs
Usually not directly. Web images are low resolution and go soft the moment they are enlarged. We redraw them as vector artwork, which is a routine job and often much less expensive than people expect. Send whatever you have and we will tell you what is involved.
Yes. Artwork we develop for you is yours, and we release production-ready vector files so you can use them with any printer or supplier. We are not interested in holding your logo hostage.
Yes. Bring us a printed piece, a vehicle, an existing sign or a Pantone reference and we match to real material output. Screen colours are not a reliable target — what matters is what the vinyl and paint actually do.
Detail that reads perfectly on a business card can vanish at building scale, and thin strokes that print fine may be impossible to cut or carve. We adjust weights and simplify where necessary while keeping the mark recognisably yours.
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